First Crown! Montage Takes the No.1 Spot on Douyin’s Paint Selection Ranking

Recently, Douyin Life Services released its authoritative industry rankings, and Montage Art Paints, with its strong brand strength, excellent product reputation, and outstanding digital operation performance, successfully won the No.1 honor on Douyin Life Services’ “Paint Selection Brand Ranking.” This ranking not only recognizes Montage’s influence in the paint industry but also marks a milestone for the brand in the digital marketing arena.

Faced with the industry trend of home furnishing consumption shifting entirely online, Montage Art Paints took the lead in deploying within Douyin’s local life services ecosystem, building a closed-loop link of “online seeding + offline experience.” This strategic layout quickly showed results: after topping the “Douyin Life Paint Brand Ranking TOP3” in July as a dark horse, Montage broke through again in August, winning the No.1 spot with an absolute advantage.

Digital Marketing: Comprehensive Empowerment

To help dealers quickly adapt to the digital wave, Montage launched the “Spark Spreads Traffic Training Camp” in August, providing specialized training for core dealers. The course focuses on four core modules: short video creative planning, localized live streaming operation, precise traffic acquisition, and data analysis and optimization. Through theoretical instruction and practical exercises, it systematically enhances dealers’ digital marketing capabilities.

Full-Process Support: Witnessing the Power of Transformation

Montage Art Coatings not only provides training but also offers comprehensive support to help dealers implement their solutions. The brand team provides full guidance from account positioning and content creation to live streaming scripts, even down to practical aspects such as camera language optimization and user interaction techniques. After a month of targeted empowerment, dealers’ new media operation capabilities achieved a qualitative leap, demonstrating the power of digital transformation through data.

Impressive Live Streaming Results: A Concentrated Outcome

The effectiveness of this series of empowering measures was quickly validated at key moments. During the Qixi Festival special live stream held on August 29th, the live stream achieved a transaction volume exceeding 556,500 yuan and a cumulative exposure of over 480,000 times, setting a new record for Montage Art Coatings’ single-session live stream. This achievement not only validates the effectiveness of Montage Artistic Coatings’ comprehensive empowerment strategy of “training-support-conversion,” but also demonstrates its effectiveness.

Reaching the top spot on Douyin and achieving great success in the Qixi Festival livestream are just the initial results of Montage’s digital strategy. In the future, the brand will continue to deepen its “Spark of Growth Traffic Training Camp,” providing more dealers with professional training in short video operations, livestreaming techniques, and local traffic conversion, continuously improving its empowerment system. We firmly believe that in the digital age, only by growing hand-in-hand with dealers and sharing resources can we seize new opportunities, dominate new markets, bring Montage Artistic Coatings into more homes, and jointly write a new chapter in the industry’s digital transformation!